Privacy Policy

Last Updated: August 06, 2026

1. Introduction

Welcome to Virelota (“we,” “us,” or “our”). We operate the website virelota.com and are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, make a purchase, or interact with us.

By using our website, you consent to the practices described in this Privacy Policy. If you do not agree with the terms of this Privacy Policy, please do not access or use our website.

2. Information We Collect

We may collect the following categories of information:

Personal Information you provide to us:

  • Name, email address, phone number
  • Shipping and billing addresses
  • Payment information (processed securely by third-party payment processors; we do not store full credit card numbers)
  • Order history and communication records
  • Any other information you voluntarily provide when contacting customer service

Automatically collected information:

  • IP address, browser type, device information, operating system
  • Pages visited, time spent on pages, referring URLs
  • Cookies, pixels, and similar tracking technologies

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To process, fulfill, and manage your orders
  • To communicate with you about your orders, shipping, returns, and customer service inquiries
  • To improve our website, products, and customer experience
  • To detect, prevent, and address fraud or security issues
  • To send marketing communications if you have opted in (you may unsubscribe at any time)
  • To comply with applicable legal obligations

4. Legal Basis for Processing (for users in certain jurisdictions)

Where required by law, we process your personal information based on one or more of the following legal bases: performance of a contract, our legitimate business interests, your consent, or compliance with legal obligations.

5. How We Share Your Information

We may share your information with the following categories of third parties:

  • Service providers: payment processors, shipping carriers, website hosting providers, email service providers, and analytics providers who assist us in operating our business
  • Legal and safety purposes: when required by law, court order, or to protect our rights, property, or safety, or the rights of others
  • Business transfers: in connection with a merger, acquisition, or sale of assets

We do not sell your personal information.

6. Data Security

We implement reasonable administrative, technical, and physical security measures to protect your personal information. All payment transactions are encrypted using SSL technology and processed through PCI-DSS compliant third-party providers. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. Order and transaction records are typically retained for a period required by applicable law.

8. Your Rights and Choices

California Residents (CCPA/CPRA):

  • Right to know what personal information we collect, use, and disclose
  • Right to request deletion of your personal information
  • Right to correct inaccurate personal information
  • Right to opt-out of the sale or sharing of personal information (we do not sell your data)
  • Right to non-discrimination for exercising your privacy rights

To exercise any of these rights, please contact us at service@virelota.com. We will respond to verified requests within the timeframes required by law.

Marketing Communications: You may opt out of receiving promotional emails by clicking the unsubscribe link in any marketing email or by contacting us.

9. Cookies and Tracking Technologies

We use cookies and similar technologies to remember your preferences, analyze site traffic, and improve your experience. You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of the website.

10. Children’s Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it.

11. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence, including the United States and China, where our service providers and manufacturing partners operate. We take appropriate measures to protect your information in accordance with this Privacy Policy.

12. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those websites. We encourage you to review the privacy policies of any third-party sites you visit.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be indicated by an updated “Last Updated” date. We encourage you to review this Privacy Policy periodically.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Email: service@virelota.com
Phone: +1 917-456-3208

We will respond within 1–2 business days.

Business Hours (Eastern Time)
Monday – Friday: 9:00 AM – 6:00 PM EST

Operating Company
Yiwu Baimao Arts & Crafts Co., Ltd.
(义乌市百茂工艺品有限公司)

Production & Registered Address (China)
7th Floor, Building C, No. 1255 Datong Road,
YiDong Industrial Park, Niansanli Street,
Yiwu City, Jinhua City, Zhejiang Province 322000, China

US Returns Address
Virelota Returns
158-160 West 125th Street
New York, NY 10027
United States